Customers Must Drive Your Business Model - AOL Video

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Customers Must Drive Your Business Model: Description

Thompson talks about customers being the main driving force behind the business and business model. He gives examples from Symantec about the need to be close to customers. He also focuses on the need to concentrate on the business needs over the business model.

Thompson talks about customers being the main driving force behind the business and business model. ... More; Channel:Stanford ECorner; Creative Commons: by-nc-nd; All Tags
John Thompson, Symantec Corporation
Tags:John Thompson, Symantec C...More; Rating:; Disclaimer

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Thompson talks about customers being the main driving force behind the business and business model. He gives examples from Symantec about the need to be close to customers. He also focuses on the need to concentrate on the business needs over the business model.

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