Got Milk Commercial: ''Aaron Burr''

An American history fanatic is contacted by a radio station to answer a question for $10,000: Who shot Alexander Hamilton? He tries to say, ''Aaron Burr,'' with his mouth full of a sticky peanut-butter sandwich, but without milk to wash it down, no one can understand him. Made on behalf of the California Milk Processors Board. One of the Top 10 Commercials of All Time as chosen by visitors to the USAToday.com Website. The History Channel special, presented in conjunction with the American Association of Advertising Agencies, showing the winning commercials aired opposite the opening ceremonies of the 2002 Winter Olympic Games, and so was not widely watched.