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    Life lessons from an ad man
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    Rory Sutherland asserts that a change in perceived value can be just as satisfying as what we consider 'real' value.
    Rory Sutherland asserts that a change in perceived value can be just as satisfying as what we consid... More
    Channel:CNN on AOL
    Distributor:CNN
    © 2009 Cable News Network. A Time Warner Company. All Rights Reserved
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