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    Viral Marketing
    Description
    There is no set formula to make viral marketing successful. Rather, it depends on the situation. It worked with Paypal because customers were able to transfer money to non-customers, therefore growing the network quickly.
    There is no set formula to make viral marketing successful. Rather, it depends on the situation.... More
    Channel:Stanford ECorner
    Creative Commons: by-nc-nd
    Tags:Max Levchin, Peter Thiel...More
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